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Web Designer vs. Web Developer: A Comprehensive Guide

Melody Jaimon • April 5, 2022

As the web has become more and more popular, the need for website developers and designers has also increased. Website developers build websites and apps with a focus on functionality, but they also collaborate with web design specialists to create a website that’s easy to navigate, user-friendly, and visually stunning.


A web designer mainly focuses on the visual aspects of a website, whereas a web developer handles the technical details. The two often work together to create websites that are both visually stunning and technically impeccable.


This guide will help you distinguish the different roles of a web designer and a web developer and explain the differences between the two. Read on!

What is a Web Designer and What Do They Do?

A web designer is responsible for creating the design of websites. This includes aspects like layout, logo design & digital branding, colour scheme, typography, etc.


A lot of agencies use templates such as Wix, WordPress, and other website builders and then just add content such as text and photos provided by the client. At Love My Online Marketing, we have both web designers and developers to create custom websites for our clients from scratch.


The ultimate goal for a web designer is to create web pages and a website that are easy to use and visually appealing. Creating an actual website with these qualities requires a combination of creativity, technical skills, and knowledge of the latest trends.

Types of Web Designers

Just like any other profession, there are different types of web designers. Here are a few of the most common:

User Experience (UX) Designer

A UX designer is responsible for creating a website that’s easy to use and navigate. They focus on the user’s experience when using a website or app.


User Interface (UI) Designer

A UI designer focuses on the visual design of a website or app. They create the colour scheme, typography, and layout of a website or app.


Visual Designer

A visual designer creates the overall look and feel of a website. Visual designers focus on creating visually appealing designs that are also user-friendly.


Web Graphic Designer

A web graphic designer creates graphics for websites, such as logos, photos, and videos.

Now that you know more about the different types of web designers, let’s take a look at the different types of website developers and what they do.

What is a Web Developer and What Do They Do?

A web developer is responsible for building and coding the front-end and back-end of a website. They take care of all the technical aspects of a website, such as hosting, domain names, server administration, web technologies, etc.


A web developer also builds applications for businesses and individuals. They work with designers to create an appealing interface that meets the most up-to-date web standards.

Types of Web Developers

Just like web designers, there are also different types of website developers. Here are a few of the most common:

Front-End Developers

A front-end developer focuses on the code that runs on the client-side, or front-end, of a website. They create the user interface and interactivity using coding languages such as HTML, CSS, Content Management Systems (CMS), and JavaScript.


Backend Developers

A back-end developer focuses on the code that runs on the server-side, or back-end, of a website. They use programming languages such as PHP, Ruby on Rails, and Node.js to build websites and applications.


Full-Stack Web Developers

A full-stack developer is a jack-of-all-trades when it comes to web development. They have working knowledge of both the front-end and back-end of a website.

Now that you know more about the different types of web designers and web developers, you should have a better understanding of the differences between the two.

Web Designer vs. Web Developers Summary

Web Designers Web Developers
Web designers are naturally creative individuals. A web developer is more technically oriented.
A web designer is responsible for the aesthetic elements. Web development is focused on the technical aspects.
They turn concepts into visually pleasing designs and maintain websites. They take designs and turn them into fully functional websites.
Web design refers to how a website appears and functions on the outside. Web development refers to how a website works and how it works.

Reasons to Avoid Website Builders

Although you can use a website builder to quickly build a basic website, most website builders are simply not designed to create a professional website. They’re designed for creating a simple website for personal use, not for building a professional website.



Generic Design

A website that is too simple or too bland can be very off-putting, particularly if you’re hoping to generate leads or sales from potential customers. This can be particularly important in the design of landing pages and squeeze pages, which you may want to direct potential customers to after they land on your website.


It's important to remember that your website design should reflect your brand, so it should look like your business.


Content Limitations

Site builders make it incredibly easy to create a website, but unfortunately, this means that you’re bound by the restrictions of the original website builder. You won’t be able to use certain professional website design elements, such as:

  • A Call To Action button on your website
  • A fully functional contact form that leads to your email address.
  • A beautifully designed blog post or news article that links to your website.


Bloated Code

Another unfortunate side effect of using a website builder is the likelihood that your website will be full of technical glitches. You’ll almost certainly find that the website that you’ve built with a website builder uses some pretty obscure techniques to store and retrieve data for your website.


But even if you don’t spot any glitches in your built website, the code that’s generated by most website builders is very messy and inefficient. This is because the website builder code is generated by a computer code generator, which simply has no idea how to write clean, compact, well-documented code.


Poor SEO

Poor search engine optimisation is another limitation. Not only will you struggle to get your website to rank very highly in search engine results pages, but you’ll also have a much harder time optimising your website for better search engine visibility. This is because you won’t have access to the advanced techniques that are used to optimise websites for better search engine visibility.


You’ll also have a much harder time optimising for mobile search visibility because you won’t be able to view the mobile-friendly web design trends that you need to follow.


Bad Functionality

A website that’s full of technical glitches is not going to be very functional. For example, you might find that you can’t easily create new pages on your website or that you can’t easily add new posts to your website. Or perhaps your website won’t allow you to add images to your website.


In short, if you can’t easily use the functionality that your website offers, then there’s a good chance that your website isn’t very good.

These reasons can be avoided by working with Love My Online Marketing to create an awesome website that is not only beautiful but also effective in driving conversions.


When it comes to web design and development, we take a holistic and strategic approach. We focus on creating websites that are not only visually appealing, but also easy to use and navigate. And our team of experts can help you with everything from web design and development to search engine marketing.

The Importance of Web Designers and Web Developers

Whether you’re a business owner or an individual, it’s important to have a website that’s well-designed and easy to use. A web designer can help you create a beautiful and user-friendly website. A web developer can help you create a website that meets your specific technical requirements.


The Love My Online Marketing website design and development team includes graphic designers (logos and branding), and copywriters who create customer-centric messages based on keyword research.

web design

Key Takeaway

The main difference between a web designer and a web developer is that a web designer focuses on the visual design of a website while a web developer focuses on the technical part. However, both are important in creating a well-designed and user-friendly website.


If you need help with your own website, contact Love My Online Marketing to learn more about our services! We offer everything from web design to development and more.


Visit our website or book a discovery call now. Our team would be happy to chat with you about your requirements.

See How Our Agency Can Drive Massive Amounts of Traffic to Your Website

Website Design designed for your audience and to be found on Google Searches
SEO - unlock relevant and increased SEO traffic. 

Paid Media - effective paid strategies with a clear ROI.

Get Started

Love My Online Marketing has 10+ Years of working alongside businesses and helping them grow. Discuss your options for online success from website Design and Development through to Google Marketing. Book a Free 20min Discovery Call.

Book A Discovery Call

Do you want more traffic and business leads?

Love My Online Marketing is determined to make a business grow. Our only question is, will it be yours?

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